Patent drawings show possible look of BYD’s premium brand’s first model
BYD's patent images show the possible design of the front and rear of its premium brand's off-road SUV.
BYD’s premium brand Yangwang starts hiring spree
The job descriptions for these positions suggest that Yangwang will target high-end consumer groups and place extra emphasis on user operations.
BYD finalizes Chinese name for its premium car brand
The brand's official launch is expected in the first quarter of 2023, when its first hardcore off-road model will be unveiled.
BYD’s premium brand reportedly to be launched in Q1 2023
The first model of BYD's premium brand is expected to be a hardcore crossover model priced at RMB 1 million or more.